Autoplex Phuket is a 18,130 sqm flagship showroom, home to brands such as BMW, Mini, Aston Martin, Rolls Royce and Azimut yachts.
The architectural mass is arranged in a cluster of separate, fully glazed displays so that each brand is a showcase in its own right, yet connected by a journey through bridges and different levels between the buildings. A variety of glazing treatments, layered, angled orientation and corner details were used to define each brand ‘house’.
The vision for the project was to showcase an energetic lifestyle, so the concept integrates an outdoor deck for events and new launches on the upper levels.
A striking water feature is incorporated into the project, to reflect the character of Phuket beach town. The reflective surface also enhances the display volume, particularly at night. Phase two will see the development of a hotel and restaurant, to complete the experience.